Company profile

Hairdreams Haarhandels GmbH in Graz is an international provider of professional hair lengthening and thickening methods. The product range contains hair extensions and hair thickening made from high-grade, hand-selected real hair, as well as special products for the stimulation of natural hair growth.

Hairdreams is the leading international provider of professional hair lengthening and hair thickening, and the preferred partner of many high-profile hair stylists all over the world. Hairdreams’ strong market position and outstanding reputation are based on its exceptional innovation and consistent focus on quality. The company continues to set new industry standards by regularly introducing new and often patented technologies for natural hair integration. In addition, Hairdreams goes above and beyond when it comes to the procurement and refinement of the raw hair used in its products. Only the healthiest hair with an origin of impeccable integrity will be used.

With more and more people suffering from hair loss, Hairdreams has expanded its portfolio with an innovative anti-hair loss treatment a few years ago. The scientific study of the dermatological clinic of the Lübeck University confirms the excellent effect of the anti-hair loss treatment, with up to 23% more hair growth and up to 7 times stronger effect than other hair growth ingredients.

Most recently, Hairdreams caused a sensation with the innovative #iNSPOS hair extension system. It contains a new type of modified human hair, which is  not only characterized by more length, fullness and bounce, but also ensures that hairstyles styled with straightening irons or curling irons retain their shape for an extremely long time.

Products and services

  • Hairdreams real human hair (available in “7-Star” and “5-Star” qualities)
  • Hair extension systems (“Hairdreams Laserbeamer NANO” / automated hair extensions, “Hairdreams Quikkies”, “Hairdreams Quikkies Secrets”, and “Hairdreams #iNSPOS / tape-in ​​hair extensions)
  • Hair replacement and hair thickening systems (“Hairdreams MicroLines”)
  • Hair care product line
  • Anti-Hair Loss Treatment (“Hairdreams Stop&Grow” and “Stop&Grow for Men”)
  • Hair accessories



Company founding by Gerhard Ott in Graz. Start research and development of new, company-owned systems for professional hair extensions made from 100% real hair. Exclusive distribution via salon partners


Introduction of patented hair thickening system “Hairdreams MicroLines” providing long-lasting, natural volume for thinning hair


Introduction of real hair wigs (“Hairdreams MediWig”) and toupees (“Hairdreams Folium”)


Market leader for professional premium hair extensions and hair thickening in Europe


Market launch in the USA


Introduction of the “Laserbeamer” system for fast, easy and automated hair extension application  as well as ergonomic bonding points (“Hairdreams ComfortPoints”) for improved wearing comfort


Introduction of an automated system for hair extension removal (“Hairdreams easyStripper”)


Introduction of tape-in hair extension system “Hairdreams Quikkies”, used for semi-permanent hair extensions and trendy color/style effects


Introduction of “Laserbeamer NANO” system for fully automated, extra-fast application of professional hair lengthening and hair thickening


Introduction of “Hairdreams Stop&Grow”, an innovative therapy to help combat hair loss and stimulate natural hair growth


2019 Introduction of “Quikkies SECRETS” – an innovative tape hair extension for completely invisible hair extensions where the additional hair appears to grow directly from the scalp


Introduction of the “FreeStyler” system for the creation of professional bonding hair extensions and thickening adapted to individual wishes and needs. Ergonomic design and innovative technology ensure comfortable handling and fulfillment of (almost) every hairstyle dream.


Introduction of the “iNSPOS” tape hair extensions for use with straightening irons and curling irons. A new, specially refined human hair type provides a significant increase in shine, fullness and bounce and ensures that hairstyles stay in shape much longer than usual.
Hairdreams Haarhandels GmbH
Floraquellweg 9
8051 Graz
+43 316 6057 3900
+43 316 6057 550
Export/Foreign share
Export markets
to over 50 countries worldwide
The company carries the national crest for commercial establishments, in accordance with §68 GewO, since 2013.
Contact person
Ingrid Batruel, International Sales Director
Michael Zenz, General Manager

With luxurious, premium real hair products, “Made in Austria“ and a great passion for the salon business, Hairdreams now holds a leading position in more than 50 countries worldwide. Our professional hair lengthening and hair thickening systems as well as our anti-hairloss system have an excellent reputation around the world.

We are honored to be awarded with the Austrian national crest and proud to be contributors to the innovative strength and competitiveness of Austria as an international business hub.

This award gives us additional motivation to make, also in the future with the same dedication, the hair dreams of more and more customers around the globe come true and make them a little happier and more satisfied.

Ingrid Batruel
International Sales Director
Hairdreams Haarhandels GmbH